About Culture


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1. Why culture?
   
Simply because we define what is acceptable and what is not, what is desirable and what is not, what is appropriate and what is not, on the basis of culture. And this has implications that go far beyond social pleasantries and etiquette; impacting every aspect of our life including work.
 
It is easy to take the style and format of our management, leadership and communication for granted, when in fact what the norm is for one culture is often a ‘No-Go’ for another.
    
  • How often and to what extent must we follow-up on our team?
  • How much authority and tolerance should we delegate (or expect to be delegated)?
  • How formally, informally or amicably should we behave with our managers, staff and colleagues?
  • What motivational incentives and activities should we use?
    
Lacking cultural awareness and understanding, multicultural initiatives will suffer, and often fail altogether. Therefore, when we consider globalization at large and today’s increasing multicultural collaborations, coupled with fierce global competition and stricter timescales, the answer to "why culture?" becomes starkly clear.
    
The good news is, culture offers as much an opportunity as it does a threat. That is, being culturally aware not only allows us to avoid the pitfalls when working with diversity, but also to take advantage of that very diversity by understanding its strengths and weaknesses in the various areas of work, and actively utilizing 'strengths' where appropriate, while compensating for 'weakness' where needed.

Why Culture?

What I can offer your organization

My new book

Simply because we define what is acceptable and what is not, what is desirable and what is not, what is appropriate and what is not on the basis of culture; and this has implications that go far beyond social pleasantries and etiquette, impacting every aspect of our life including work. read more...
Seminars  - becoming aware of cultural opportunities and threats 
Workshops  - learning to exploit opportunities and mitigate threats ​
Consultancy  - working together to put theory in practice; exploiting opportunities and mitigating threats ​

"this is probably one of the most accessible and practical books available, which defines and articulates cultural aspects from a pragmatic and embracing perspective."   read more...
 
Project Magazine, Association of Project Managers (APM)